Remember when the only styling product a man needed to know about was gel? Well times have changed with salon and supermarket shelves now offering a veritable smorgasbord of men’s hair products.
Before you reach for the same bottle of goo you used in high school, think about this. A recent study showed that 73% of women look at a man’s hair before anything else, and many treat it as a determining factor in whether they'll date him.
But waxes and pomades and pastes, oh my! Which to choose? The short answer is – it depends. Today we’ll dive into some of the popular products out there, and which hair types and styles they work with.
We encourage you to be bold and experiment. Don’t sweat it if your first attempt isn’t a masterpiece worthy of Vidal Sassoon – much like Wooly Willy, your coif if a resettable canvas.
Gel has been the go-to staple for men in the past few decades. It does offer functionality and versatility with lighter to super strong holds that give a slick/wet look. Just avoid it if you’re planning on running your fingers through your hair as it can break the hold and cause flaking.
A blend of wax and oil, pomades can range from light to high shine and offer a more natural wet look. It can be preferable to gel as it lets you achieve the same look without any of the permanent set and potential for flaking. It’s creamier than wax and matte products which can make it a better choice for curly or thick hair.
Waxes don’t contain the oils found in pomade, so they’ll provide a strong hold without the wet look. This also makes them great for oily hair as the dry hold prevents your hair from looking greasy. Wax works best in straight or slightly wavy hair, and can be used for any number of looks from spiky to neat. It can also be easily restyled if you’re looking to do a quick change from the office to the bar.
Matte Products (Clay, Putty, Paste, Mud, Fiber, etc.)
They come in a variety of flavors, but all matte products will add texture and a flexible hold to your hair without the wet look of their creamier counterparts. This makes them perfect for that effortless tousled bed-head look.
Creams add a bit of extra shine and control without sacrificing your hair’s natural look. It’s ideal for taming thick, course or curly hair.
Not a popular choice among men (or women since the 80s for that matter), but it can be useful if you’re beginning to thin out up top. Mousse adds volume by surrounding the hair strand with chemical compounds called polymers, resulting in a fuller appearance. You can blow dry after application for extra hold.
What products are you using to tame your mane? Let us know in the comments!